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Our Store

In Store Monogram DisplayThe Initial Design

25 N. Gore Ave
Webster Groves, Missouri 63119
(314) 968-8300

Webster Groves Hours

Monday: 10am to 5pm
Tuesday: 10am to 5pm
Wednesday: 10am to 5pm
Thursday: 10am to 5pm
Friday: 10am to 5pm
Saturday: 10am to 4pm

"A Store Within a Store" Inside Dream House Boutique

15451 Clayton Rd.
in the Claymont Shopping Center
Ballwin, Missouri 63011

Ballwin Hours

Tuesday: 11am to 5pm
Wednesday: 11am to 5pm
Thursday: 11am to 5pm
Friday: 11am to 5pm
Saturday: 11am to 4pm
(Closed Sunday and Monday)



The Initial Design has been THE monogram destination in St. Louis for more than 10 years. We aquired the shop a few years ago and are excited to grow and expand.  We love Webster Groves, and plan on continuing the friendly, helpful atmosphere the store is famous for.

Our past membership in the professional Monograms America Organization provides the expertise and knowledge needed to excel in such a detail-oriented business. The women who work here are very knowledgeable and look forward to helping you. It is always our pleasure to see you in the shop and we look forward to talking to you by phone or email. All of us at The Initial Design believe our shop has what every St. Louis girl needs!

Our custom designs as well as our many fonts and thread colors allow you to create a one-of-a-kind gift. From the beginning, we have set the standard for monogram boutiques in St. Louis. Our goal is to help you create a personalized gift for even your most hard-to-shop for family member or friend. We specialize in wedding, baby, birthday, and graduation gifts, but we will help you find a unique gift for any occasion. We invite you to bring in your own items to be monogrammed or appliqued. We pride ourselves on finding unique and exceptional gifts exclusive to our shop.