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the
initial
design

jon hart pouches about page

Gifts & Monograms

tutu
giraffe curved pillow and lovie
mizzou products about page
WICKER BUNNY BASKET WITH POM POM TAIL

STL Love

Baby + Kids

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Home + Outdoors

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Trending On Instagram!

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baby store section

About The Initial Design

Ā The Initial Design was established in 2004, with the mission of offering gifts and high-quality monogramming and personalization on curated and customer-provided items. We strive to offer items that are perfect for celebrating special days, including birthday, baby, wedding and holidays. Gift personalization comes in the form of stitched monograms, heat transfer, vinyl, engraving and hot stamping! Place your order online and we will wrap and ship your personalized gifts nationwide. If you’re in the St. Louis area, stop by our shop in Old Webster!Ā  If you need extra assistance, we are always happy to help you choose a gift and walk you through the design process by phone or email.